South Bank BID recently partnered with King's College London, to help staff across their campuses understand all that's happening in South Bank for them to enjoy.
As part of this work, the BID team attended one of the days of KCL's inaugural staff festival to distribute our summer booklets, alongside our new employee booklets. These new booklets are intended for to employees to discover what's on their doorstep year round, and to not be season and event specific.
Our employee booklets were also distributed at other events held in the staff festival, to maximise impact. Schemes such as STAR Card were showcased, with bespoke offers provided by local businesses distributed directly via the festival's online communications.
Communications around the festival went out to KCL's 10,000 plus staff body, with around 700 members of staff attending the available online and in person sessions, and around 200 attending the staff festival showcases.
Many thanks to those South Bank businesses who collaborated through prizes and offers, which allow members of King's staff to experience the best of South Bank: we look forward to continuing to find opportunities to work collaboratively with our employers to showcase the neighbourhood!
