November 3rd, 2026

Festive marketing campaigns roll out under the South Bank London brand

Christmas is coming and our festive marketing campaigns have kicked off, rolling out throughout the season under the South Bank London brand.

This year’s festive season marketing activities include:

  • Print advertising, cover story editorial features and SOLUS emails targeting corporate party bookers published in PA Life and SquareMeal.

  • A 12-page festive print guide to South Bank and the festive activities happening in the neighbourhood this season, delivered to SE1 residents and through local hotel partners.

  • A festive Out-of-Home advertising campaign rolling out at central London Tube stations in December.

  • Print advertising in Nov / Dec editions of tourist publications WHERE London and London Planner.

  • Paid social media campaigns and curated video-led social content showcasing South Bank festive experiences – including attractions, cultural experiences, restaurants, bars and Christmas shopping – rolling out on South Bank London’s social media channels in November and December.

To request copies of our printed guide or to discuss social media opportunities, please get in touch with Natalie Ridgway at southbanklondon@sbeg.co.uk.

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