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Earth Hour in South Bank

post-image 8th May 2015

WWF’s Earth Hour took place on 28th March 2015 with the involvement of many South Bank BID businesses and generated a large amount of press attention for South Bank. For a third year, we worked with WWF to make the area the prime destination for their promotional activity and many businesses and attractions dimmed their lights as part of the global ‘lights out’. Many restaurants and bars held special candlelit dinners. All of this activity was promoted by WWF (and their 800,000 social media following), as well as on southbanklondon.com and featured in national press such as ITV News, Evening Standard and BBC Radio London.